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Salesforce Marketing Cloud Intelligence Accredited Professional Exam

Last Update Feb 18, 2025
Total Questions : 63 With Methodical Explanation

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Salesforce Marketing Cloud Intelligence Accredited Professional Exam Questions and Answers

Questions 1

A technical architect is provided with the logic and Opportunity file shown below:

The opportunity status logic is as follows:

For the opportunity stages “Interest”, “Confirmed Interest” and “Registered”, the status should be “Open”.

For the opportunity stage “Closed”, the opportunity status should be closed.

Otherwise, return null for the opportunity status.

Marketing-Cloud-Intelligence Question 1

Given the above file and logic and assuming that the file is mapped in a GENERIC data stream type with the following mapping:

“Day” — Standard “Day” field

“Opportunity Key” > Main Generic Entity Key

“Opportunity Stage” — Generic Entity key 2

A pivot table was created to present the count of opportunities in each stage. The pivot table is filtered on Jan 7th -11th.Which option reflects the stage(s) the opportunity key 123AA01 is associated with?

Options:

A.

Interest & Registered

B.

Confirmed interest

C.

interest

D.

Confirmed Interest & Registered

Questions 2

A client’s data consists of three data streams as follows:

Data Stream A:

Marketing-Cloud-Intelligence Question 2

* The data streams should be linked together through a parent-child relationship.

* Out of the three data streams, Data Stream C is considered the source of truth for both the dimensions and measurements.

Assuming the data was ingested properly and the Parent Child was created correctly according to the client's requirements, what is the total

Impressions value for Campaign Key ‘CK_3’?

Options:

A.

N-A

B.

100

C.

300

D.

150

Questions 3

The following file was uploaded into Marketing Cloud Intelligence as a generic dataset type:

Marketing-Cloud-Intelligence Question 3

The mapping is as follows:

Day — Day

Web_site_source — Main Generic Entity Attribute 01

Page Views — Generic Metric 1

*Note that ‘web_site_key’ and ‘web_site_name’ are NOT mapped.

How many rows will be stored in Marketing Cloud Intelligence after the above file is ingested?

Options:

A.

4

B.

0

C.

1

D.

3