Adobe Real-time CDP Technical Practitioner
Last Update Dec 23, 2024
Total Questions : 34
Why Choose CramTick
Last Update Dec 23, 2024
Total Questions : 34
Last Update Dec 23, 2024
Total Questions : 34
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Adobe AD7-E601
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A retailer wants to create a segment of existing customers who have browsed the website in the past hour. The web activity is being sourced from Adobe Analytics in real-time streaming, and the customer list comes daily as batch from the CRM system.
Which segment should the engineer create to evaluate streaming?
A fast food company just bought real-time CDP. The company wants to create a new marketing campaign to encourage existing customers who do not eat breakfast at their restaurants to try their new breakfast sandwich. The engineer logs in and sees the following profile attributes and segments already set up.
Segments
• Breakfast Eaters
• Lunch Eaters
• Dinner Eaters
• High-Value Dinners
Profile Attributes
• Favorite Location
• Favorite Breakfast Meal
• Favorite Lunch Meal
• Favorite Dinner Meal
• Last Purchase
How should the engineer create a segment to meet the customer's needs?
A marketer wants the ability to send win-back messaging to consumers through Instagram ads based on their last purchase, whether it occurred on the organization's App, website, or in-store.
The marketer has the following data sources available to be imported:
• Member Hub
• Digital Order Line (DOL)
• Brick Mortar Order Line (BMOL)
• Clickstream
How should the Experience Platform be set up?