Adobe AD0-E207 Dumps Questions Answers

 Business Requirement: Distinguish between SMS and email campaigns using the "cid" query string parameter.

 Configuration Steps:

Identify SMS Links: Using the query string parameter "cid" ending with "-txt".

Processing Order: Ensuring the SMS channel is processed before the email channel.

 Explanation:

Query String Parameter "cid" Ends with "-txt": This setting ensures that any link containing "cid" ending with "-txt" is identified as an SMS link.

Processing Order: Placing the SMS channel rule above the email channel ensures that SMS links are correctly categorized before the system checks for email links.

 Verification: According to Adobe's Marketing Channel Processing Rules documentation, properly configuring query string parameters and processing order is crucial for accurate channel attribution (Adobe Analytics Marketing Channel Processing Rules Guide).

 Business Requirement: Report on the monetary value of a visitor's cart at the checkout page without using product IDs.

 Variable Configuration:

s.events: Captures the checkout event and the monetary value.

s.products: Lists the product names and their corresponding values.

 Explanation:

s.events = "scCheckout,event1": This sets the event to capture the checkout action and records the event value.

s.products = ";Novelty Mug;;;event1=8.00,;Coffee Beans;;;event1=10.00": This format lists the products by name and assigns their respective monetary values.

 Verification: According to Adobe Analytics product string documentation, the format used correctly attributes product names and values to the checkout event (Adobe Analytics Implementation Guide).

 Business Requirement: Ensure data captured by eVar1 is correctly reported.

 Potential Issues:

Tracking server is incorrect: Data might not be sent to the correct server for processing.

eVar1 is NOT enabled in admin settings: The eVar must be enabled in the admin settings to be recorded and reported.

Report Suite ID is incorrect: Data might be sent to the wrong report suite, causing discrepancies in reporting.

 Explanation:

Tracking server is incorrect: Ensures data reaches the correct Adobe Analytics server for processing.

eVar1 is NOT enabled in admin settings: Critical to have eVar1 enabled for it to collect and report data.

Report Suite ID is incorrect: Ensures data is reported in the correct report suite.

 Verification: According to Adobe Analytics troubleshooting documentation, ensuring the correct tracking server, enabled eVars, and correct Report Suite ID are fundamental steps in diagnosing reporting issues (Adobe Analytics Troubleshooting Guide).