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Salesforce Certified Marketing Cloud Account Engagement Consultant (SU24)

Last Update Nov 24, 2024
Total Questions : 261 With Methodical Explanation

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Salesforce Certified Marketing Cloud Account Engagement Consultant (SU24) Questions and Answers

Questions 1

Options:

A.

Repeat Rule

B.

Automation Criteria

C.

Repeat Settings

D.

Loop Settings

Questions 2

A Marketing Cloud Account Engagement administrator just created scoring categories for each product line. Assets from Folder A are aligned to Scoring Category A, and assets from Folder B are aligned to Scoring Category B.

What action should the admin take to ensure the sales team can view this new category score for each lead or contact?

Options:

A.

Replace the Score field with Category Score fields on lead and contact page layouts in Salesforce.

B.

Share both Folder A and Folder B with the sales users" records in Marketing Cloud Account Engagement.

C.

Add the Marketing Cloud Account Engagement Category Score related list to the lead and contact page layouts in Salesforce.

D.

Assign the Marketing Cloud Account Engagement Category Scoring permission set to the sales user's profile in Salesforce.

Questions 3

LenoxSoft is requesting a nurture campaign for cold leads. Anyone who clicks on the CTA they want to create a call campaign and anyone who doesn't click on the CTA they want them to eventually be deleted (sent to recycle bin). What objects in Marketing Cloud Account Engagement & SFDC would you use?

Options:

A.

Marketing Cloud Account Engagement Engagement Program

B.

Salesforce Queue

C.

Marketing Cloud Account Engagement Automation Rule

D.

Marketing Cloud Account Engagement Static List

E.

Marketing Cloud Account Engagement Marketing Campaign