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AD0-E406 Adobe Target Business Practitioner Expert Questions and Answers

Questions 4

An A/B test was conducted to test different variations of copy on the homepage. During the analysis of the results, it was identified that different copy resonated better with different audiences.

Which activity type should an Adobe Target Business Practitioner recommend using to ensure that the most effective copy is displayed to the right audience?

Options:

A.

Multivariate Test

B.

Recommendations

C.

Experience Targeting

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Questions 5

An optimization team has decided to incorporate email into their testing strategy and wants to send emails to their list of subscribers. Their desire is to randomly send one of four different emails to users and see which email is the most effective.

How can this request be fulfilled?

Options:

A.

Using the Enhanced Email Experience Composer

B.

Using the Form-Based Experience Composer

C.

Using the Visual Experience Composer

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Questions 6

In Adobe Target, at which point does a visitor qualify for an audience In reporting?

Options:

A.

It depends on the metrics

B.

Activity Conversion

C.

Activity Entry

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Questions 7

An A/B test has been running for several weeks. Which finding can be used to determine a winner?

Options:

A.

A confidence level of 95% has been achieved, and the conditions in the Sample Size Calculator have been met.

B.

There is a positive lift and the test duration has exceeded the expected time in the Sample Size Calculator.

C.

The conversion rate for the test experience is greater than that of the control.

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Questions 8

In which two channels must Target Form-Based Experience Composer be used? (Choose two.)

Options:

A.

Emails

B.

Kiosks

C.

Single-page application

D.

Post login pages

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Questions 9

An employee within an organization that does not have access to Adobe Target wants to preview experience using the QA URL before the activity is activated.

What is the minimum permission level required to completed this task?

Options:

A.

Approver access

B.

Observer access

C.

No access is required

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Questions 10

A media site wants to maximize static advertisement profits on the ads that ate shown at the top of their article pages. Which metric should they focus on improving?

Options:

A.

Bounce Rate

B.

Pages Pet Visit

C.

Time Spent Per Visit

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Exam Code: AD0-E406
Exam Name: Adobe Target Business Practitioner Expert
Last Update: Dec 23, 2024
Questions: 68
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